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Is Your Institution Truly Sustainable, or Just Grading Its Own Homework?
For years, measuring sustainability in higher education and the corporate sector has been a fragmented process. With organizations relying on self-made metrics, it’s been incredibly difficult to separate genuine societal impact from clever marketing. In my latest article published with the Forbes Business Council, I explore the urgent shift away from custom, "cherry-picked" criteria toward universal, standardized frameworks like the UN’s Sustainable Development Goals (SDGs).
Aug 261 min read


Maintaining Academic Excellence Across Borders: The TNE Quality Framework
As models of transnational education (TNE)—from distance-learning platforms to international branch campuses—continue to multiply, a central question emerges for educational architects: how do we ensure a qualification earned across borders carries the exact same academic weight as one earned at the home institution? Whether establishing a new executive business school presence internationally or scaling a virtual campus, maintaining rigorous quality assurance is non-negotiab
Aug 241 min read


Don't Just Teach Sustainability—Measure It. Integrating SDGs into Executive Education.
As organizations worldwide strive to align with the 2030 Agenda, the role of higher education, especially in executive and professional development, is paramount. For these programmes, the UN’s seventeen Sustainable Development Goals (SDGs) offer more than a thematic backdrop—they provide a vital framework for benchmarking success and genuine impact. Our latest article, featured by the CPD Certification Service, dives deep into how institutions can move beyond simply assertin
Aug 231 min read


New Publication: How Can We Actually Halt Land Degradation and Biodiversity Loss?
As we move closer to the 2030 deadline for the UN's Sustainable Development Goals, the urgency surrounding SDG 15 (Life on Land) has never been clearer. Protecting, restoring, and promoting the sustainable use of terrestrial ecosystems isn't just an environmental imperative; it is essential for our collective survival. But beyond the high-level goals, a critical question remains: How exactly are we measuring our progress, and what concrete pathways will get us there? I am thr
Aug 182 min read


My Latest Research on Institutional Quality and SDG 16
I am thrilled to announce that the proceedings from my recent conference presentation are now officially published and available for download on the Social Science Research Network (SSRN), an Elsevier network (ISSN: 1556-5068). The paper, titled "Institutional Quality, State Capacity, and Sustainable Development: A Global Analysis of SDG 16 Implementation," is now accessible to the global research community. What is the paper about? Achieving the United Nations’ Sustainable D
Aug 152 min read


Beyond Borders: How Transnational Academic Partnerships are Institutionalizing SDG 17
I invite researchers, higher education leaders, and sustainability advocates to explore the full findings. Read the complete working paper, now available on Elsevier's Social Science Research Network (SSRN, ISSN: 1556-5068), to discover how we can transform global academic commitments into measurable, sustainable change. 📖 Read the full paper on SSRN here #SDG17 #SustainabilityReporting #HigherEducation #GlobalGovernance #AcademicPartnerships #SSRN #Elsevier #SustainableDeve
Aug 111 min read


Beyond 2030: Rethinking the Sustainable Development Goals
The 2030 Agenda is fast approaching its terminal date, and we are facing a stark reality: the majority of its targets remain unmet. This impending deadline raises a critical question that the Agenda itself does not answer: what exactly should be carried forward? In my latest pre-print research paper, currently available on the Social Science Research Network (SSRN - Elsevier), we set out to answer this. How We Assessed the Data We wanted to look beyond basic progress repo
Aug 52 min read


What It Really Means to Be a Forbes Expert
People often think being a Forbes Business Council member is just a fancy title on a profile. But it is actually a lot of real work! It takes time, honesty, and a commitment to sharing good ideas. Here is a look at what I actually do behind the scenes. 1. Answering Weekly Questions Every week, I get about eight different business topics that Forbes is planning to write about. My job is to share my thoughts on them. I have to make sure my answers are clear and helpful. If my a
Aug 42 min read


Featured on Forbes: Smart Strategies for Better Client Conversations
I am excited to announce that my insights have just been selected for publication in a new Forbes Business Council Expert Panel! The newly published article, titled "Better Client Conversations Start With These Smart Strategies," gathers perspectives from fellow council members in a highly shareable, easy-to-read list format. We dive into actionable techniques and smart strategies designed to improve client interactions and build stronger business relationships. Whether you h
Aug 11 min read


Decoding the Silent Customer: My Latest Feature on Forbes
Understanding customer experience is the cornerstone of any successful enterprise, but what happens when your customers don't tell you how they feel? We often rely on direct feedback—surveys, reviews, and direct messages—to gauge client satisfaction. However, the vast majority of consumer experiences happen in the silent spaces in between. Evaluating these unspoken interactions requires a strategic eye and a proactive approach to quality architecture. I am thrilled to share t
Jul 301 min read


Redefining the Future of Higher Education: My Latest Q1 Elsevier Publication on Immersive Learning
I am incredibly proud to announce the publication of my latest peer-reviewed research in Social Sciences & Humanities Open—a top-tier, Q1-ranked journal published by the highly esteemed Elsevier. Achieving Q1 status places this journal among the most prestigious and rigorously peer-reviewed academic platforms in the world, representing the top 25% of all publications in its field. Publishing on such a globally recognized platform reflects a commitment to delivering high-impac
Jul 232 min read


Exciting News: My New Research Article Has Been Accepted!
I am so happy to share that my latest research article, "Spatial Computing as Epistemic Infrastructure: Towards a Theory of Programmable Learning Spaces in Higher Education," has been accepted for publication! It will be published in Social Sciences & Humanities Open (SSHO). This is a top-ranked, globally recognized journal managed by Elsevier and indexed in major databases like Scopus. Having my work accepted by such a highly respected platform is a huge honor. What is the a
Jul 211 min read


Gold in the Indian Home: Private Wealth, Financial Security, and Lessons for a Stronger Economic Future
Across generations, Indian families have quietly stored a large share of their wealth in gold. This article looks at what that #household_gold really means in economic terms, and what positive lessons it offers for the future. It treats gold not simply as jewellery or tradition, but as a serious #store_of_value that sits outside banks and formal markets, supports families in hard times, shapes national gold imports, and reflects a deep culture of long-term saving. Drawing on
Jul 1614 min read


The Future of AI in Education: Augmentation, Not Automation
The rapid integration of generative AI into global higher education presents a critical choice: do we allow these tools to simply automate our academic processes, or do we harness them to augment human intelligence and pedagogy? I am pleased to share my latest published research, "From Automation to Augmentation: A Human-Centered Framework for Responsible Generative AI in Education." In this paper, we explore the necessary shift toward a human-centered framework. True institu
Jul 101 min read


New Preprint Under Review: The Divergence of Classification Metrics
I am pleased to share that the preprint for my latest academic paper, "Minimal counterexamples separating accuracy, proper scoring rules, and calibration error in probabilistic classification," is now publicly available on the Social Science Research Network (SSRN). As part of the publication process, the journal currently reviewing the manuscript has issued this preprint. In algorithmic decision-making and probabilistic classification, we often assume that optimizing for acc
Jul 91 min read


When a Classic Adds a New Flavor: Nutella Peanut and the Economics of Product Innovation in a Mature Global Brand
Few food products are as widely recognized as the chocolate–hazelnut spread that Ferrero first introduced in 1964. For more than sixty years, its recipe stayed almost unchanged, and this stability became part of its identity. So it drew real attention when the company announced a peanut version of the spread, described as the brand's first new flavor in over six decades and launched in the United States in 2026. From a business point of view, this is a small change to a jar o
Jul 614 min read


Transforming Customer Feedback into Positive Change (Forbes Feature)
In a recently published article by the Forbes Expert Panel®, industry leaders discussed the common pitfalls organizations face when gathering customer feedback and how to ensure the process drives meaningful business improvements. The article, "How To Gather Customer Feedback That Leads To Positive Change," explores strategies to maximize the honesty, usefulness, and overall impact of customer insights. Contributing to the panel, Habib Al Souleiman emphasized the critical imp
Jul 21 min read


When Football Icons Lose Followers: Audience Size, Audience Value, and the Future of the Sports Business
In early May 2026, one of the most followed people on the planet appeared to lose millions of followers in only a few days. Cristiano Ronaldo's Instagram audience fell from roughly 673 million to about 666 million, while Lionel Messi dropped from around 512 million to about 507 million. The change was not caused by a scandal, a bad match, or a public argument. It was the result of a large platform clean-up, sometimes called by users "the great purge," in which the social netw
Jul 112 min read


From Follower Counts to Real Value: What a Large-Scale Bot Removal Teaches Us About the Economics of Digital Influence
In May 2026, many of the world's most-followed social media accounts woke up to smaller numbers. During a large cleanup that users online called the "Great Purge of 2026," Instagram's parent company removed millions of fake, bot, and inactive accounts. Cristiano Ronaldo, long the most-followed person on the platform, saw a widely reported drop of several million followers in a matter of hours, and analytics trackers recorded a cumulative decline of more than nine million over
Jul 114 min read


The Business Value of Watch Collaborations: What Swatch, Omega, Blancpain, and the Royal Oak Teach Us About Creating New Market Demand
In March 2022, long queues formed outside a small number of Swatch boutiques in cities such as New York, London, Paris, Tokyo, and Zurich. People were waiting, sometimes for hours, to buy a plastic-and-ceramic wristwatch called the MoonSwatch — a joint creation of Swatch and Omega, two brands that both belong to the Swatch Group. Within the first year, more than one million units were sold, far above the company's initial forecast, and management later noted that interest in
Jul 114 min read
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